30 Day Primer: Day 27 – How to Make Great Coffee with THX

In 30 Day Primer - Tips To A Better You, 30 Day Primer Vol.2, Lifestyle by The Gents Staff

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We all love a great cup of coffee in the morning. Here are a few tips you should keep in mind towards making a great cup of joe at home:

Buy Fresh Beans 

Buying from a local roaster (or roasting your own) is the surest way to get the absolute freshest beans. 

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Choose the Good Stuff

It is okay to be somewhat of a snob when it comes to purchasing coffee. You want to go with 100% pure Arabica beans. Cheap alternatives may contain Robusta beans, which offers a higher caffeine content but harsh in flavor. THX provides a wonderful option. The coffee is shade-grown at an altitude of 3,500+ feet in the highland regions of Acatenango, Fraijanes, Huehuetenango and Nuevo Oriente in Guatemala. 

Grind Your Own

Over time coffee starts losing quality almost immediately upon grinding. The best-tasting brews are made from beans ground just before brewing.

Avoid Cheap Filters

Bargain-priced paper filters yield inferior coffee, according to the experts. Look for “oxygen-bleached” or “dioxin-free” paper filters.

Watch The Heat

Water that is too hot will extract compounds in the coffee that are bitter rather than pleasant. The proper brewing temperature is 200°F, or about 45 seconds off a full boil.

As part of Mr. Porter’s  ‘How To’ video series they show us exactly how to make the perfect cup everyday.

About THX: THX (pronounced “Thanks”) is a social enterprise that has taken a creative, innovative, and inspiring spin on what it means to be an active lifestyle brand. Designed to provide responsibly sourced, accessibly priced, daily use goods while donating 100% of its profits to nonprofits, THX sells a selection of high-quality men’s and women’s Swiss fragrances, as well as deliciously impactful Direct-Trade Guatemalan coffee. 

For more information on THX click here